A large part of this unit is about being professional and taking an entrepreneurial approach to our practice. As part of this I am keen to promote myself online, so that if people see my work at the degree show or New designers, they can see my whole portfolio. I have done this by creating a:
These are useful because they are used by professionals and make portfolio's and CV's easily accessible. The portfolio is a crucial element of these platforms, but I am aware of the need to protect my work online. Some designers watermark images to protect them, however I believe this can detract from the design. I therefore decided to attach 'Jenna Simpson Designs' to the bottom right corner of every image, as shown below, as well as making the images small and not including the full repeat. This makes the image easily traceable back to me, whilst meaning that it can't be copied.
I therefore added some of these images to my Linkedin account, and also updated it with my recent work, projects and experience.
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| Linkedin Profile |
In order to start making a website, I researched website building sites and other designers websites to see what they included and how they present their work. I noticed that some of them had certain aspects in common, such as pages for portfolio, about and contact. They also had links to various social media platforms such as Instagram, Pinterest and Linkedin.
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| www.jessicawilde.co.uk |
I took this on board by creating a social page, with Twitter, Instagram and Pinterest feeds (below). I also added a page for my blog, and a contact page so that anyone who is interested in my work can easily get hold of me. Social media links are also in the footer of every page.
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| Screen shot from my new website |
Another feature that appealed to me was the promotional sliders on homepages containing imagery and information. I therefore created some to allow people to instantly see my work and make them want to look through the rest of my portfolio (below).
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| Screen shot from my new website |
I also looked into Behance: an online portfolio site linked with Adobe, allowing easy access to professionals and jobs. I decided to create a profile to allow maximum exposure for my work, and I have added lots of information about myself such as work experience, as well as my portfolio.
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| https://www.behance.net/jennasimpson |
I believe that these platforms will allow a wider audience to see my work, and provide a finished, concise overview of my practice, rather than my blog which is a work in progress.
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